One of the top names in building custom motorcycle seats is Russell Cycle Products; their seats are known as ‘Day-Long’ seats. The name Day-Long was derived from motorcycle riders being able to ride all ‘day long’ on their custom made motorcycle seat and still be comfortable and have good support. The patented ‘Day-Long’ bike seat has a suspension system for the kind of support the rider needs. They are completely custom made to fit each rider’s personal measurements. There really are ‘no two alike’! With Russel Cycle’s Day-Long custom motorcycle seat, you can be assured you are getting the best seat possible for your bike.

Russell Cycle Products also offers heated motorcycle seats (sounds fantastic!), driver’s back-rests, (who wouldn’t want one!), seat fabric choices, embroidery, rain covers and added suspension. They’ll even do a one-day ride-in service with an appointment and other minor stipulations. One of the most important things the new customer needs to do along with providing accurate measurements, is send pictures of themselves seated on their bike, on the seat they will be having their Day-Long built on. This is extremely important so they can see your riding position and determine how to position your saddle for a proper fit. All this and more is explained in detail on their website.

Russell Cycle Products had a large HTML site, but it wasn’t responsive (phone-friendly), was somewhat difficult to navigate and many of the pictures were small. They wanted their new site to be very simple to get around and to place orders. They also needed to be able to add their own gallery pictures, change wording and prices as needed, add Blogs and make other changes. We went with a WordPress website and installed a new gallery, SEO plug-in, pricing tables and other features.